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Your Guide to Social Audio: Clubhouse and Other Voice ...

    https://www.voices.com/blog/guide-to-social-audio/
    Social audio allows you to interact with others. Social audio is a relatively new subcategory of social media that is still in the process of finding its voice, meaning that there isn’t one standard type of social audio platform on the market.

What is Social Audio?

    https://www.computerhope.com/jargon/s/social-audio.htm
    The term social audio or voice-based social media describes a social networking service where members interact using their voices instead of text. On these platforms, users can record themselves describing a story, recent events, or a trending topic.

The 4 Most Popular Social Audio Apps in 2021

    https://www.highfidelity.com/blog/most-popular-social-audio-apps
    A social audio app that began as iOS only (and is now on Android) — one of the first to begin the trend in the U.S. last year during the beginning of the COVID-19 pandemic. Now, Clubhouse has over 10 million users. “Clubhouse is voice-only, and we think voice is a very special medium.

Social Audio: What It Means for Marketers and …

    https://www.socialmediaexaminer.com/social-audio-what-it-means-for-marketers-and-businesses/
    Social audio is especially effective and important because it provides a depth of contextual understanding that isn’t supported by text. For example, when you hear someone’s voice, your understanding of what they’re saying is influenced by their intonation.

Why Social Audio is on the Rise – and What You Should …

    https://www.investisdigital.com/blog/technology/why-social-audio-is-on-the-rise-and-what-you-should-do-about-it
    With social audio, people connect through conversation, and chat rooms are opportunities for people to share thought leadership. Owyang says that social audio is popular because it’s the “Goldilocks” medium for the 2020s: “Text is not enough, and video is too much; social audio is just right. It represents the opportunity for social ...

Social Audio Began As A Pandemic Fad. Tech Companies …

    https://www.npr.org/2021/06/11/1005304644/social-audio-began-as-a-pandemic-fad-tech-companies-see-it-as-the-future
    Social Audio Began As A Pandemic Fad. Tech Companies See It As The Future June 11, 202111:56 AM ET Heard on All Things Considered Shannon Bond Twitter Enlarge this image Reesha Howard, who calls...

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