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SRS Labs Delivers Industry's First Audio Solution …

    https://www.prnewswire.com/news-releases/srs-labs-delivers-industrys-first-audio-solution-designed-specifically-for-new-3d-hdtvs-90927874.html
    /PRNewswire-FirstCall/ -- SRS Labs (Nasdaq: SRSL), the industry leader in surround sound, audio, and voice technologies, today introduced CircleCinema™ 3D, an...

[Sursound] SRS Circle Cinema 3D Audio - Overview of SRS ...

    https://sursound.music.vt.narkive.com/sCIvnSKt/srs-circle-cinema-3d-audio-overview-of-srs-circle-cinema-3d-audio-cc3da
    Subject: Re: [Sursound] SRS Circle Cinema 3D Audio - Overview of SRS Circle Cinema 3D Audio (CC3DA) Well I would comment, if the article or their website actually said anything that could be commented upon :-) looks like srs labs has an improved version of ambisonics. I …

Tech Spotlight: SRS & The Future Of Surround | Sound & …

    https://www.soundandvision.com/content/tech-spotlight-srs-future-surround
    To learn more about MDA and CircleCinema 3D, I spoke with Alan Kraemer, SRS’s chief technology officer and driving force behind these technologies and the 3DAA. RS: Where did this whole idea of MDA, of attaching metadata to audio objects, come from initially?

SRS Demos 3D Sound For 3D Movies, TV - Twice.com

    https://www.twice.com/product/srs-demos-3d-sound-3d-movies-tv-47207
    SRS Labs has finished developing Circle Cinema 3D (CC3D) post-processing technology and plans an International CES demonstration of the technology’s ability to make sound leap out from a 3D TV screen in sync with the 3D image appearing on screen. The technology, which the company is marketing to CE chipmakers, could appear in 3D TVs, …

SRS Advanced Rendering Lab | Sound & Vision

    https://www.soundandvision.com/content/srs-advanced-rendering-lab
    I also heard a demo of a new SRS algorithm that blew me away. This algorithm, called Circle Cinema 3D Audio (CC3DA), adds the element of depth to a soundtrack by analyzing cues in the mix (phase, amplitude, etc.) and using psychoacoustic tricks to render sounds out in the room or behind the walls.

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