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Working with Nielsen to do audio watermarking in AWS ...
https://docs.aws.amazon.com/mediaconvert/latest/ug/nielsen-watermarking.html
One form of that tracking uses tones in a media asset's audio that are audible to machines but not humans. These tones are encoded directly in the audio stream and can also be cued in the metadata. To use this Nielsen audio watermarking with MediaConvert, you must first establish a partnership with Nielsen.
Audio Watermarking Technology Explained
https://blogs.telosalliance.com/audio-watermarking-technology-explained
Audio watermarking for audience measurement (Arbitron/Nielsen PPM®) is in the broadcast industry news. Third party research is offering more detailed measurement of watermarking’s effectiveness on differing audio content. Further, this research is demonstrating that improvements in reliable watermarking detection are possible.
Nielsen® Encoders - Signal Processing - Ross Video
https://www.rossvideo.com/products-services/infrastructure/signal-processing/nielsen/
Nielsen ® ’s patented audio watermarking technology provides the capability to track content distribution from its origin to its final destination. This is accomplished through the insertion of a unique Program Content SID (Source Identification Code) at the broadcast network or national syndicator distribution center and insertion of a Final Distributor SID at a local broadcast …
Using Nielsen Watermarking with Vantage - Telestream
https://www.telestream.net/pdfs/app-notes/app_Vantage_Nielsen.pdf
to add the nielsen watermarking filter: 1.select the audio stream. 2.open the audio filter menu and select nielsen watermarking. 3.in the audio stream panel, select the nielsen watermarking controls to display the configuration groups (general, channel settings, and content type) and the associated configuration settings. 4.enter all parameter …
CONTACT FOR IMMEDIATE RELEASE - Evertz
https://evertz.com/resources/press/Nielsen%20Watermarking%20Technology%202019.pdf
dedicated and fixed function devices for Nielsen watermarking now have a single platform with fully integrated audio, video processing and watermarking capabilities allowing them to further simplify and condense their transmission chain. “The integration and official certification of Nielsen watermarking technology, by both Nielsen and Numeris,
Nielsen Audio Measurement – Nielsen
https://www.nielsen.com/us/en/solutions/capabilities/audio/
Nielsen measures audio campaign performance to evaluate the impact on business outcomes. From retail to recreation, custom proprietary studies designed to measure your key performance indicators illustrate how each radio campaign changes opinions and influences the actual behavior of people who heard the campaign.
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